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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Deborah Clarke

I'm a pretty lucky (and very grateful) person.

3Things I’ve always been told:

* that I'm lucky,

• that I'm always ahead of the curve, and

• that I have the perfect job.

And you know what? I believe them!

I’m just a Canadian girl who has owned a start-up digital marketing agency, for six years. I’m rebranding my agency this year … after all it’s been six years … and it’s a big shift. Until now all of our websites have been WordPress sites, and I’m making a Shift to Squarespace. Eager to be an affiliate of Squarespace and to offer all of their integrated services to my clients. We are a full service BRAND to BUILD and BEYOND agency. Stay tuned … and watch us grow.

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